
Our MSPA team
Lexie Wood
6+ years in med spa marketing. She fills calendars without burning through ad budget.
Lexie Wood builds the machinery that fills a calendar.
Six years in med spa marketing has given her a specific and useful scepticism: she has seen how much money this industry spends on attention it never converts. Likes are not appointments. Followers are not patients. A campaign that performs beautifully and books nobody has failed.
Her work is the layer underneath the marketing — the CRM that actually gets used, the nurture sequence that reaches the lead who was not ready in March, the automation that texts back inside five minutes instead of two days. Members frequently arrive with the tools already paid for and barely switched on. Lexie’s job is to make what you own start working.
She handles the campaigns, funnels, email, SMS, social presence and the reporting that shows whether any of it is doing anything — so an owner can stop guessing which half of the budget is wasted.
Work with Wood and the rest of the team.
A MedSpa Build Plan is thirty to forty-five minutes with a practice builder. We find what's actually constraining growth, staff and skills — and you leave with the plan either way.
Book a Free Med Spa Build Plan